Category: Featured Articles

Social Media Metrics

How do you know if all of your efforts on social media are working for your business? You need to measure your efforts and track your social media metrics. You need to look past likes, reactions, followers, connections, etc. as KPI’s (Key Performance Indicators).

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These pictures are taken from the Al Qaeda magazine Inspire, Issue 16. This issue of the magazine offers lessons on building a pressure cooker bomb and where, when and how to detonate the bomb for maximum effectiveness. The picture outlines the four steps in building a successful pressure cooker bomb.

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The EP Skills Gap

A Skills Gap is defined as the difference between what the market wants and what is available for skill. This is a common problem in all industries. In an attempt to get a better understanding of the Skills Gap that exists in the Executive Protection/Secure Transportation profession, ISDA researched the job market. Our goal was to determine the skills, education and training, and experience that are the most sought after by the Executive Protection job market.

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